PRIVACY POLICY

At ETF Junction, operated by Financial Basket Capital Pvt. Ltd. (“ETF Junction,” “we,” “us,” or “our”), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, store, and protect information when you access or use our website, mobile applications, APIs, software, and related services (collectively, the “Platform”).

Because ETF Junction is a financial technology platform that provides access to ETF-related information, tools, portfolio features, and third-party services, this Privacy Policy also explains how we handle information relating to your use of these features.

By accessing or using the Platform, you acknowledge that you have read and understood this Privacy Policy.

  1. ABOUT ETF JUNCTION

    ETF Junction is a financial technology platform operated by Financial Basket Capital Pvt. Ltd., a company registered in India.

    The Platform enables users to explore ETFs, ETF baskets, investment strategies, portfolio information, market-related data, analytical tools, educational resources, and other ETF-related features.

    ETF Junction acts primarily as a technology platform and intermediary. We do not provide personalized investment advice or independently execute trades through the Platform. Where applicable, users may be redirected to third-party service providers to access trading or other financial services.

    This Privacy Policy applies to information collected through the Platform and related services, subject to any additional privacy terms that may apply to specific third-party services.

    If you have questions about this Privacy Policy or our data practices, you can contact us at:

    Financial Basket Capital Pvt. Ltd.
    B-7, 3rd Floor, Jungpura Ext,
    New Delhi, Delhi, India – 110014
    Email: Termsandprivacy@etfjunction.com

  2. WHO THIS PRIVACY POLICY APPLIES TO

    This Privacy Policy applies to individuals who interact with ETF Junction, including:

    • Website visitors who browse or access publicly available content;
    • Registered users who create or use an ETF Junction account;
    • Influencers or portfolio contributors who share portfolios or related information through the Platform;
    • Users who interact with social, community, or portfolio features; and
    • Individuals who contact us or otherwise interact with our Platform or services.

    Certain information may only be collected when you use specific features or create an account.

  3. INFORMATION WE COLLECT

    We may collect information that you provide directly to us, information generated through your use of the Platform, and technical or analytical information collected through our technologies.

    3.1 Information You Provide

    Depending on how you use the Platform, we may collect:

    • Name
    • Email address
    • Phone number
    • Account and login information
    • Profile information
    • Payment and billing-related information
    • Portfolio or ETF-related information that you choose to provide
    • Information submitted through forms, surveys, feedback, or customer support
    • Information you provide when participating as an Influencer
    • Any other information you voluntarily provide to us

    You are responsible for ensuring that information provided to ETF Junction is accurate, complete, and up to date.

    3.2 Technical and Usage Information

    When you access or use the Platform, we may automatically collect information such as:

    • IP address
    • Browser type and version
    • Operating system
    • Device type and identifiers
    • Date and time of access
    • Pages, features, and sections visited
    • Referring websites or sources
    • Clicks and interactions
    • Search or navigation activity on the Platform
    • Content and ETF-related resources accessed
    • Application and device activity
    • Other information relating to your use of the Platform

    This information helps us understand how the Platform is used and improve its functionality, security, and performance.

  4. ETF, PORTFOLIO, AND INVESTMENT-RELATED INFORMATION

    Because ETF Junction provides ETF-related tools and portfolio features, we may process information relating to your interaction with these features.

    Depending on the services you use, this may include:

    • ETFs or ETF baskets you view;
    • Portfolios or strategies you create;
    • Portfolio allocations or holdings that you choose to share;
    • Buy or sell activity displayed through applicable Platform features;
    • Portfolio performance information;
    • Influencer or portfolio-following activity; and
    • Your interactions with ETF-related tools, calculators, research, and educational resources.

    Where you choose to make a portfolio or related information visible to other users, the information displayed will depend on the applicable Platform and privacy settings.

    ETF Junction does not use this information to provide personalized investment advice unless expressly stated otherwise in writing.

  5. HOW WE USE YOUR INFORMATION

    We may use information collected through the Platform to:

    • Provide, maintain, and operate the Platform;
    • Create and manage user accounts;
    • Provide access to ETF-related tools, portfolios, strategies, and features;
    • Display relevant ETF information and Platform content;
    • Facilitate applicable third-party services requested by you;
    • Process payments and manage billing;
    • Provide customer and technical support;
    • Understand how users interact with ETF Junction;
    • Analyze Platform usage and performance;
    • Improve our website, applications, tools, content, and services;
    • Develop new features and services;
    • Conduct analytics and market research;
    • Improve marketing and communications;
    • Send service-related notifications and information requested by you;
    • Personalize or improve your experience where appropriate;
    • Detect, prevent, and investigate fraud, misuse, security incidents, and unauthorized activity;
    • Protect the rights, property, and security of ETF Junction, our users, and others;
    • Comply with applicable legal, regulatory, and contractual requirements; and
    • Respond to lawful requests from regulators, government authorities, or law enforcement agencies.

    We may also use aggregated, de-identified, or anonymized information for analytical, operational, research, and business purposes where permitted by applicable law.

  6. ACCOUNT INFORMATION AND SECURITY

    Certain features of ETF Junction may require you to create an account.

    When registering, you may be required to provide information such as your name, email address, phone number, and other relevant details.

    You are responsible for:

    • Providing accurate and current account information;
    • Keeping your login credentials confidential;
    • Not sharing your account with another person; and
    • Promptly notifying us if you believe your account or credentials have been accessed without authorization.

    ETF Junction may suspend or restrict an account where we reasonably believe that it has been compromised, misused, or used in violation of our Terms and Conditions or other applicable policies.

  7. COOKIES AND SIMILAR TECHNOLOGIES

    ETF Junction may use cookies, pixels, SDKs, logs, and similar technologies to operate and improve the Platform.

    These technologies may help us:

    • Remember user preferences;
    • Maintain account and session functionality;
    • Understand how visitors use the Platform;
    • Analyze traffic and user interactions;
    • Improve Platform performance;
    • Measure the effectiveness of our content and marketing;
    • Support certain Platform features; and
    • Provide relevant content and experiences.

    You may manage or disable cookies through your browser or device settings. However, disabling certain technologies may affect the availability or functionality of some Platform features.

  8. ANALYTICS

    We may use analytics services, including Google Analytics, to understand how users interact with ETF Junction.

    Analytics information may include:

    • Pages and features viewed;
    • Visit and session information;
    • Interaction patterns;
    • Referring sources;
    • Device and browser information; and
    • Other usage information.

    We use this information to evaluate Platform performance, understand user behavior, improve the user experience, and assess our marketing activities.

    Third-party analytics providers may process information in accordance with their own terms and privacy policies.

  9. SOCIAL, COMMUNITY, AND INFLUENCER FEATURES

    ETF Junction may provide social and community-oriented features that allow users to discover, follow, or learn from other users and Influencers.

    Depending on the feature you use and your applicable privacy settings, certain information may be visible to other users.

    For example, where you choose to share a portfolio, other users may be able to view information such as:

    • ETFs held in the portfolio;
    • Portfolio allocation;
    • Certain buy or sell activity;
    • Portfolio performance information; and
    • Other information specifically made available through the relevant Platform feature.

    Where applicable, Influencer profiles, portfolio information, rankings, or related content may also be displayed to other Platform users in accordance with the Influencer Policy.

    We do not intend to publicly display personal information beyond what is permitted by the applicable Platform features, account settings, and your choices.

  10. PAYMENT INFORMATION

    Certain ETF Junction features may involve fees or payments.

    Payments may be processed through third-party payment providers. Depending on the payment method used, information necessary to process and verify a transaction may be shared with the relevant payment provider.

    Third-party payment providers may process your information according to their own privacy policies and terms.

    ETF Junction does not intend to retain sensitive payment information beyond what is reasonably necessary for operating the relevant service, processing payments, maintaining records, complying with legal requirements, and resolving payment-related issues.

  11. COMMUNICATIONS

    We may use your contact information to communicate with you about:

    • Your account;
    • Platform features and services;
    • Payments and billing;
    • Security matters;
    • Changes to our Terms or policies;
    • Updates and notifications;
    • Information or services you have requested;
    • Customer support matters; and
    • Promotional communications, where permitted.

    You may opt out of promotional communications by following the unsubscribe instructions provided in the relevant communication or by using available communication preferences.

    You may continue to receive essential service-related communications where necessary to operate your account, provide requested services, or protect the security of the Platform.

  12. MOBILE NOTIFICATIONS

    With your permission, ETF Junction may send push notifications, alerts, and other communications to your mobile device.

    These may include service-related notifications, account updates, Platform alerts, or promotional communications where permitted.

    You can manage or disable push notifications through your device settings.

  13. HOW WE SHARE INFORMATION

    We may share information where reasonably necessary to operate ETF Junction and provide the services you request.

    This may include sharing information with:

    • Technology and infrastructure providers;
    • Hosting and cloud service providers;
    • Analytics providers;
    • Payment and billing providers;
    • Customer support and service providers;
    • Professional advisors and consultants;
    • Partner platforms and service providers where necessary to provide requested services;
    • Regulators, government authorities, courts, or law enforcement agencies where legally required or permitted; and
    • Other parties where you have provided appropriate consent.

    We do not intend to sell your personal information to third parties for their independent marketing purposes without your consent, except where otherwise permitted or required by applicable law.

  14. THIRD-PARTY PLATFORMS AND SERVICES

    ETF Junction may link to or redirect you to third-party websites and platforms, including partner service providers.

    For example, where you choose to access trading, investment, payment, or other services provided by a third party, you may be redirected away from ETF Junction.

    Once you access a third-party platform, that third party's:

    • Privacy Policy;
    • Terms and Conditions;
    • Security practices; and
    • Other applicable policies

    will govern your use of its services.

    ETF Junction does not control the privacy practices, security, content, or policies of third-party platforms and is not responsible for their independent handling of your information.

    We encourage you to review the privacy policy of any third-party platform before providing personal information or using its services.

  15. DATA SECURITY

    We use reasonable technical, organizational, physical, and administrative safeguards designed to protect personal information against unauthorized access, misuse, alteration, disclosure, loss, or destruction.

    Where appropriate, information transmitted through the Platform may be protected using encryption and secure communication technologies.

    However, no internet-based platform, electronic transmission, or storage system can be guaranteed to be completely secure. Accordingly, while we take reasonable measures to protect your information, we cannot guarantee absolute security.

  16. DATA RETENTION

    We retain personal information for as long as reasonably necessary to:

    • Provide and maintain our services;
    • Maintain your account;
    • Fulfill the purposes described in this Privacy Policy;
    • Meet applicable legal and regulatory requirements;
    • Maintain appropriate business and transaction records;
    • Resolve disputes;
    • Enforce our agreements; and
    • Protect our legitimate business interests.

    When information is no longer required for these purposes, we may delete, anonymize, or securely dispose of it, subject to applicable legal, regulatory, and record-retention requirements.

  17. CHILDREN'S PRIVACY

    ETF Junction is intended for individuals who are 18 years of age or older and is not directed toward children.

    We do not knowingly collect personal information from individuals under 18. If we become aware that personal information belonging to a minor has been collected without appropriate consent, we will take reasonable steps to delete the information from our systems, subject to applicable legal requirements.

  18. YOUR PRIVACY RIGHTS AND CHOICES

    Depending on applicable law, you may have rights relating to your personal information, including the ability to:

    • Request access to certain personal information;
    • Request correction of inaccurate or incomplete information;
    • Request deletion of information where applicable;
    • Withdraw consent where processing is based on consent;
    • Opt out of certain promotional communications;
    • Manage notification and communication preferences; and
    • Raise questions, concerns, or complaints regarding our data practices.

    To exercise an applicable right or submit a privacy-related request, please contact us using the details provided in the Contact Us section.

    We may need to verify your identity before processing certain requests.

  19. OPT-OUT AND UNSUBSCRIBE

    You can unsubscribe from promotional emails by selecting the “Unsubscribe” link provided in the relevant communication.

    Where available, you may also manage communication preferences through your Platform account or device settings.

    Opting out of promotional communications will not necessarily prevent us from sending essential communications relating to:

    • Your account;
    • Security;
    • Transactions or payments;
    • Changes to our policies or Terms; or
    • Services you have requested.
  20. INTERNATIONAL DATA PROCESSING

    ETF Junction operates in India. Some technology providers, service providers, or partners engaged by us may process information from locations outside India.

    Where personal information is transferred or processed outside India, we will take reasonable steps to ensure that such processing is carried out in accordance with applicable legal requirements and appropriate safeguards.

  21. DATA BREACHES AND SECURITY INCIDENTS

    If we become aware of a personal data breach or security incident affecting personal information, we will take reasonable steps to:

    • Investigate the incident;
    • Contain and mitigate its impact;
    • Take appropriate corrective measures; and
    • Notify relevant authorities or affected individuals where required by applicable law.
  22. REPORTING PRIVACY OR SECURITY CONCERNS

    If you believe that your personal information has been misused, your account has been accessed without authorization, or you have identified a privacy or security concern relating to ETF Junction, please contact us promptly.

    When reporting a concern, please provide sufficient information to help us understand and investigate the issue, including relevant account details or supporting information where appropriate.

    Email: Termsandprivacy@etfjunction.com

  23. CHANGES TO THIS PRIVACY POLICY

    We may update this Privacy Policy from time to time to reflect changes to:

    • Our Platform or services;
    • Our data practices;
    • Applicable legal or regulatory requirements; or
    • The technologies we use.

    Where appropriate, we may notify users of material changes through the Platform, email, or other suitable communication channels.

    The updated Privacy Policy will become effective when posted on the Platform unless otherwise stated.

    We encourage you to review this Privacy Policy periodically to remain informed about how ETF Junction handles personal information.

  24. NO THIRD-PARTY RIGHTS

    This Privacy Policy does not create any rights that may be enforced by third parties.

    References or links to third-party websites and services are provided for convenience. ETF Junction is not responsible for the privacy practices, content, security, or policies of those third parties.

  25. CONTACT US

    If you have any questions, concerns, privacy requests, or complaints regarding this Privacy Policy or how ETF Junction handles your personal information, please contact us:

    Financial Basket Capital Pvt. Ltd.
    B-7, 3rd Floor, Jungpura Ext,
    New Delhi, Delhi, India – 110014
    Email: Termsandprivacy@etfjunction.com